Sustainability, knowledge sharing and market developments take center stage

The Tulip Trade Event remains a unique opportunity to closely follow developments in the tulip sector. From 18 to 20 March 2026, nine companies across North and South Holland will welcome visitors in a flourishing setting where innovations, trends and practical experience come together. The event is highly valued by visitors, particularly for the personal contact and the opportunity to assess products and growing results firsthand.

Sustainability also plays a key role during this edition. Companies demonstrate the steps they are taking toward more energy-efficient cultivation, responsible water use and compliance with international sustainability standards. Interest in certification continues to grow, with an increasing number of companies focusing on FSI compliance. This involves not only environmental aspects, but also social conditions. In addition, interest in early tulips is growing — a hot item in the current market and an interesting topic for both traders and retailers.

Current challenges
Another important topic of discussion during the upcoming edition will be the gall mite problem. The sector is seeking new, innovative solutions, and the Tulip Trade Event provides an excellent opportunity to exchange experiences. It is the place to discuss concerns, questions and opportunities, and visitors greatly appreciate the chance to speak directly with specialists.

A broad view of the sector
Visitors to the Tulip Trade Event gain a broad and up-to-date view of the sector. Thanks to the concentration of participating companies, it is possible to see a great deal in a short time, identify trends and exchange direct feedback. This makes the event both an efficient and inspiring moment in the tulip season.

Participants 2026
P. Aker, Boots Flowerbulbs, BOT Flowerbulbs, Haakman Flowerbulbs, Holland Bulb Market, P. Nelis & zoon’s, Nord Lommerse, VWS Flowerbulbs and Jan de Wit en Zonen.